Property Management —
Sound property management is vital to the success, longevity and profitability of real estate development. Its absence can compromise such attributes as a strong market, an outstanding location, or an exceptional product design. For these reasons, Westwood and Taylor Land Two consider property management a priority from the initial planning stages to lease-up and throughout the life of the property.
Westwood and Taylor Land Two recruit only the highest qualified individuals for its management operation. Coupled with the companies’ attention to detail and results-oriented management techniques, these specialized teams work hard to address the needs of two important groups: residents and financial partners. For residents, the goal is to provide and enhance an attractive, amenity-rich lifestyle and to be personally attentive to their needs. For investors, it is to create and maintain a stable property by managing operational costs and maximizing revenue.
Through properly executed long-range marketing, maintenance and fiscal planning, as well as detailed reviews by Westwood and Taylor Land Two’s partners, the companies have established a reputation for managing highly successful properties.
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Marketing Concepts
ONLINE
- Property Website Development
- Website Interactivity
- Online Apartment Search
- Text Messaging
- Search Engine Optimization
- Social Network Marketing
- Email Campaigns
OFFLINE
- Brochure and Collateral Development
- Preferred Employer Program
- Corporate Outreach
- Exterior Signage and Banner Design
Innovative Technology
- OneSite
- RealPage Credit Screening
- OneSite Resident Portal
- LeasingDesk
- Blue Moon
- Knock Rentals
- Google Analytics
- Internet Listing Services
- Constant Contact
Training Philosophy
- Internet-based Policies and Procedures Manual
- Comprehensive training programs including webinars and one-on-one training
- Develop and maintain effective communications such as newsletters and safety meetings
